> "We know being active is important, so your Vessyl connects with popular activity trackers for more accurate net calories and hydration awareness."

Phew, I was worried about this. If I can't sync my Vessyl to my fitbit to my strava profile with nike+ misfit shine integrations, how the hell am I supposed to know exactly how many steps I need to take to optimize my area under the fun curve subject to the constraints that I lose 1.6 pounds but can still eat artisanal cuisine?! The other day I almost went for a walk in the woods, but my Vessyl was dropping its bluetooth connection, so I retreated to the safety of my San Francisco apartment.

Exactly my thought, the video seems satirical. Especially when the guy pours beer in the cup and it tells him that it's beer, after which he gives it a "that's right" nod.

It's more that it puts the info into your phone automatically. Of course you know it's beer, but writing it down in a food journal is a bit of a hassle, and doing math on it to see how many calories you drank each day this month is tedious enough to be worth automating.