Respectfully, I think that an established startup with 100 people is a bit of an oxymoron.
I know that no company ever wants to think of itself as "big and established", in fact my previous company had been around for 13 years, had hundreds of millions in revenue and almost 1k employees and they still liked to pretend they were a disruptive startup.
I know that no company ever wants to think of itself as "big and established", in fact my previous company had been around for 13 years, had hundreds of millions in revenue and almost 1k employees and they still liked to pretend they were a disruptive startup.